Transformative Retail Business Mentoring

Retail By Design

Stop winging it. Get fierce focus. Take your business to the next level of growth.

Retail by Design is a high-performance, six-month programme kicking off in May 2025, combining award-winning business mentoring with the magic of masterminding.

 

It’s built for ambitious, established small business owners turning over £100K+ who are ready to step out of survival mode and grow with clarity, structure and calm confidence.

Stop winging it. Start leading with clarity.
No more guessing or googling.
With personalised support and expert strategy in your corner, you’ll finally move from “just about keeping up” to confidently steering your business forward with focus, structure and a clear plan.
Add an expert to your team (without hiring one)
You’ll get private calls with me every other week for six months, plus unlimited support in between. That means faster feedback, better decisions, and the kind of calm, consistent progress that changes everything.
You don’t have to do this alone
You’ll be surrounded by like-minded founders inside a supportive mastermind space where you’ll be encouraged, challenged, and truly understood.
This is the kind of high-level support most product-based business owners never get, and absolutely deserve.
What business mentoring offers

Strategic support from someone who’s been behind the scenes of 200+ product businesses

“Wow, you’ve built such an amazing business!”

If only they knew how chaotic it feels behind the scenes sometimes.

You’ve grown something incredible, and you’re proud of what you’ve built. But between the customer orders, supplier emails, content creation, and financial pressure… there’s a part of you that feels stuck, stretched, and maybe even a little bit lost.

You’re not doing anything wrong.
You’ve just hit the point where hard work isn’t enough.  You need structure, clarity, and a smarter way forward.

 

That’s where I come in.

For years, I’ve helped ambitious product-based business owners shift from overwhelm to calm control with strategy, systems and support tailored to the realities of small retail.

Now, I’m bringing everything I’ve learned into this high-performance programme, designed to help you grow with purpose, confidence and profit.

What happens when you stop winging it…

Real stories from founders who chose structure, strategy, and support.

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The goals clients have achieved through business mentoring

What becomes possible when you have the right support behind you

Consistent, sustainable sales growth

You’ll build a sales strategy that supports consistent performance and long-term growth, without relying on last-minute decisions or unpredictable peaks.

Strategic planning that puts you back in control

Together, we’ll create a clear 12-month plan that aligns with your goals and gives you the clarity to make confident decisions.

Financial clarity that makes sense

You’ll understand the key numbers in your business, how to plan for them, and how to use them to make decisions that improve cash flow and profitability.

Spot and stop the energy drains

We’ll identify where your time, money and effort are being used inefficiently, so you can focus on what actually moves the business forward.

A business that reflects your vision

You’ll build a business that supports the life you want to live and the success you want to create, on your terms.

Support that meets you where you are

You’ll have expert guidance and accountability as you make strategic changes, with support designed around your business, not a generic model.

A proactive approach to running your business

We’ll put systems in place so you can stay ahead of the game and feel prepared for busy periods and future growth.

Clarity, confidence, and momentum

You’ll shift from second-guessing to clear, focused action, supported by strategy, structure and a renewed sense of purpose.

Testimonials from former business mentoring clients

Kind words from business mentoring clients

How determined and creative small business owners just like you have found the business mentoring program.

Transformative Retail Business Mentoring
I've found the mastermind so valuable! It's wonderful to have focus and a sense of accountability as well as guidance.
Ruth Sturdy
Founder
Transformative Retail Business Mentoring
I've worked with Catherine as part of her membership and as a 1-1 client and she has really helped me get into the numbers of the business (something I'd very much shied away from previously) Catherine is a real wealth of knowledge when it comes to running a product based business and I felt fully understood and supported at a time when I was questioning how best to grow the business in a manageable way
Lauren Derrett
Founder
Who will benefit from business mentoring

Is this right for you? Let’s find out.

This programme is designed for ambitious product-based business owners who’ve already built something real — and want to keep growing without the overwhelm.

You might be running a shop, selling online, or doing both. You might be making six figures in revenue, but still unsure if you’re doing the right things behind the scenes. You’re proud of what you’ve built — but the day-to-day can feel chaotic, and you’re craving more clarity, more control, and a little breathing space.

Whether you’re independent retail, wholesale, e-commerce or a mix, you’ll be in great company. Around half of the current mastermind participants have a bricks-and-mortar shop.

You don’t need cookie-cutter advice. You need thoughtful, expert support that meets your business where it is, and helps you make the next stage work on your terms.

Independent businesses' favourite retail expert

A selection of my fabulous clients

Gayle Mansfield Designs

West Sussex

Disko Kids

Birmingham

White Rain Designs

Hertfordshire
All about business mentoring with Catherine

Decades of retail experience. Hundreds of product businesses. One goal: helping you grow with clarity and confidence.

Hi, I’m Catherine — retail strategist, business mentor, and founder of The Resilient Retail Club.

 

Since 2018, I’ve supported hundreds of creative product-based businesses to grow with intention. 

Whether it’s boosting sales, managing stock, increasing profit, or getting out of firefighting mode, I help founders take control of their business — and actually enjoy running it again.

Before launching my own business, I spent more than 20 years working behind the scenes in major retailers, managing budgets of up to £400 million. 

I bring that big-picture knowledge into the world of small product businesses — combining strategic thinking with hands-on support to help you grow a business that lasts, on your terms.

 

If you’re ready to stop winging it and scale with structure, I’d love to work with you.

Ready to get support?

Let's talk

The next step with joining the mastermind is a free, no-obligation call to start your application process.

Frequently asked questions

Want to know if the product business mastermind is right for you?

If you don’t see the answer to your question right here, please get in touch, we’d love to help.

A call is really a chance for us to get to know more about you and what you need.

It’s very informal, and usually follows the following format:

  • We’ll ask you some questions about where you are right now and what you would like support with.
  • If we can help, we’ll tell you about the appropriate solution and what the next steps would be.

Need some more time to think about it?  That’s absolutely fine.  We’re not into the hard sell, we are committed to working with people we can genuinely help.

 

Cohorts contain typically 8 – 12 people.    The weekly group call is attended by people from all the current cohorts so there are typically 6-14 people on those calls depending on the week.

 

The next cohort will start in May 2025, with limited spaces available.

 

Yes, you are able to join with a co-founder or business partner.

Great question!  We focus on working smarter and not harder, and helping you focus on the most effective tasks in your business.

If you’re like every other product business owner I’ve worked with, you probably have hundreds of ideas and projects sitting on your to-do list, or “some day” pile.

So I’m not here to add to that to-do list.  Our first month especially is all about seeing where you are, and putting together a strategy to move you forward effectively.

On a weekly basis, we will have a short catch up call that should be easy to fit into your schedule.

There is also a weekly hour-long group call  for additional support and getting to know your other mastermind participants.  Some people come to this call every week, some people dip in and out, either is fine.

Once a month, there is a small group call with your 3-4 person mastermind with a qualified coach.

In terms of the work that you will be doing as as business owner, we will be focusing on working more efficiently, focusing on what will move the needle, and delegating where possible.  So while you will need some time and headspace, ultimately we’ll be looking at ways to save you time.