5 Observations In The Run-Up To Christmas
5 Observations In The Run-Up To Christmas We’re now into the golden weeks, the period where we see people spending the majority of their Christmas budget. With many ongoing economic issues, the increased cost of living and ballooning inflation plaguing the public, we can expect to see reduced spending this Christmas in contrast to last […]
Leveraging Live Streaming With Rob Smith
Leveraging Live Streaming With Rob Smith To run a truly resilient retail business, amongst many things, you definitely have to be adaptable. From the lockdowns of the COVID-19 pandemic and the knock-on effects of unforeseen global events to the recent rise in costs and impending recession, the last few years have required all of us […]
5 Tips For Running Your Business In A Recession
5 Tips For Running Your Business In A Recession Recession! After the last few years we’ve all had, as small business owners, it’s the last phrase we want to hear cropping up on the news and in the papers – but unfortunately, a perfect storm of rising costs, increasing interest rates, ballooning inflation and falling […]
Being Visible, Showing Up And Selling More With Elizabeth Stiles
Being Visible, Showing Up And Selling More With Elizabeth Stiles E-commerce can be very demanding. It takes enough energy and focus to create, source, produce and manufacture wonderful products – finding the consistent motivation, correct strategy and optimal platform on which to then sell can feel like an exhausting and elusive endeavour at the best of […]
Six Key Tips For Sustainable Seasonal Selling
Six Key Tips For Sustainable Seasonal Selling As the summer sun continues to beat down harder than ever, for some of you, it might seem like your sales have dried up along with the nation’s rivers, lakes and reservoirs, and whether you’ve been seeing steady growth throughout the year or not, it’s all too easy […]
Representation In Retail With Cherelle Brown
Representation In Retail With Cherelle Brown With the immense number of businesses out there and the sheer amount of products available the world over, you’d be forgiven for thinking that everything and everyone is catered for, but you need only go as far as your local supermarket to discover that from fashion to tech, cosmetics […]
B Corps: Doing Better Business with Sarah Jordan
B Corps: Doing Better Business with Sarah Jordan Whether it’s businesses reappraising their supply chains or ditching plastic, HR departments extending their range of opportunities for more inclusive leave, or customers shopping more consciously, we’ve seen a real shift in recent years regarding attitudes towards environmental, human and social impact. But for every brand with […]
Playing Your Cards Right With Vicky Simmons
Playing Your Cards Right With Vicky Simmons In episode 98 of The Resilient Retail Game Plan, I speak to Vicky Simmons, founder of the brutally honest, sarcastic greeting cards company, Mean Mail. Inspired by the way friends talk to each other and Oscar Wilde’s famous quote “True friends stab you in the front”, Vicky’s designs […]
Mapping Out And Planning For The Festive Season
Mapping Out And Planning For The Festive Season As we’ve covered over the last 10 or so episodes, there’s a lot to consider and arrange when it comes to getting ready for the festive season. From securing stock to marketing and delivery, there are so many moving parts to keep track of, and as the […]
The Power Of The Personal: PR And Branding With Lucy Werner
The Power Of The Personal: PR And Branding With Lucy Werner Consumers, now more than ever, want to connect and relate to the brands and businesses that they buy from. It’s not enough to just send your products out into the world and expect them to fly off the shelves – you have to convey […]
Mastering Management with Pip Foulsham
Mastering Management with Pip Foulsham Whether you’ve already established a crew of handy helpers or you’re looking to add your first extra pair of hands to the production line in time for your Xmas orders, recruiting is just the first step in putting a trustworthy team together. Setting expectations, engaging your workforce and ultimately managing […]
Guest Blogging with Colette Machado
Guest Blogging with Colette Machado Between securing product placements and getting featured in gift guides, guest blogging isn’t perhaps the first thing you’d think of when it comes to possible PR opportunities, but it can be a powerful way to connect with your ideal clients and gain exposure. In today’s episode, I speak to PR […]
The Power Of Email Marketing With Eman Ismail
The Power Of Email Marketing With Eman Ismail Email has become as ubiquitous a form of communicating with customers as any of the traditional marketing mediums, and in an increasingly digital world, emails couldn’t be more valuable in helping customers to make a decision on what and what not to buy. It’s a powerful tool […]
All Things Video With Jessica Wreford
All Things Video With Jessica Wreford From our favourite classic adverts to the advent of celebrity Youtubers, can you think of a more powerful, versatile, or memorable way to promote a brand, business or product than through video? With the incredible reach afforded by social media and the digital wonders that are smartphones, video has […]
Workload Management: Balancing The Demands Of Your Business
Workload Management: Balancing The Demands Of Your Business Today’s episode was requested by one of our listeners, and the challenges it speaks to are something we’ve touched on in previous episodes – it’s a question that I’ve heard many times from Small Business Owners – to paraphrase – “How do you make life easier for […]
5 Steps to running a stock clearance sale
5 Steps to running a stock clearance sale In my many years of experience working for and dealing with creative product businesses, and of the many tactics and strategies people use to shift their products, I’ve found that stock clearance is one of the most misunderstood and misused. Stale stock traps money in your business, […]
